SDL Expands Chinese Operations

Infrastructure investments offer opportunities in China

SDL Shenzhen , People's Republic of China
17 December 2003

SDL International (London Stock Exchange: 'SDL'), the world's leading provider of translation service and software solutions has announced that it is expanding its operations in China. The move, which includes a relocation to the newly established Shenzhen JingGuang Software Park in Shenzhen, enhances SDL's ability to support its high-value project management and language activities with technical production activities in low cost centres.

 The expanded Chinese presence will allow SDL to build on its successful model of basing technical production activities in the most cost efficient locations, while retaining the operational project management and language activities elsewhere. This model has for some years allowed SDL to successfully combine established front-end client management with a seamless back office infrastructure, and to guarantee the quality of delivery through SDL's proven processes.

"The key to SDL's successful production model lies in our large investment in IT infrastructure, employment and training of local people and utilization of uniform process across the company's 40 offices worldwide. Our extensive infrastructure investments in technologies such as VPN have given us a closely integrated network of global offices. This allows us to securely disseminate information and share resources on a global basis.  We now have a global, virtual production structure, working to a proven process, with production activities centralised in lower cost regions, such as China, while higher end services such as project management and linguistic activities remain in the more expensive regions. The new office in the JingGuang Software Park allows us to expand our global connectivity using recent advances made in internet access out of China, allowing our Shenzhen production centre to be tightly integrated into the global structure." says Richard Delanty, Program Manager Asia.

SDL's China operation was established in 1995.  It is a locally run office, staffed with experienced industry professionals, covering Chinese translation as well as technical production services for all languages. SDL International is the largest provider of globalisation services in the Asian region, with offices in China, Japan, Korea, Taiwan, Thailand and Singapore.  

"SDL's Asian presence has grown significantly over the last few years, demonstrating our belief that Asia has significant growth potential in the coming years.  Our Asian operations provide services to both local and international clients.  We believe the best way to guarantee quality is to rely on our own internal staff who have been trained to the highest quality standards and operate within our tightly controlled quality process rather than relying on an outsourcing model and the lack of control that this entails", says Richard Delanty.


About SDL

SDL is the leader in Global Information Management (GIM) solutions that empower organizations to accelerate the delivery of high-quality multilingual content to global markets. Its enterprise software and services integrate with existing business systems to manage the delivery of global information from authoring to publication and throughout the distributed translation supply chain.

Global industry leaders rely on SDL to provide enterprise software or hosted services for their GIM processes, including ABN-Amro, Best Western, Bosch, Canon, Chrysler, CNH, Hewlett-Packard, Microsoft, Philips, SAP, Sony, SUN Microsystems and Virgin Atlantic.

SDL has implemented more than 480 enterprise GIM solutions, has deployed over 150,000 software licenses across the GIM ecosystem and provides access to on-demand translation portals for 10 million customers per month. Over 1,000 service professionals deliver consulting, implementation and language services through its global infrastructure of more than 50 offices in 30 countries. For more information, visit www.sdl.com

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Nicola Bogle (SDL)
+44 (0)1628 417225
nbogle@sdl.com